The alarm clock as an MMO game?
Most of us use alarm clocks, but something about them feels broken. Sure, the alarm will ring at exactly the right time, but after being disturbed from a long nights rest, we just want to go back to sleep, so we hit snooze – and we all know how that plays out.
The problem with the alarm clock is that there’s no obvious incentive to get up. At least no incentive that we can readily perceive in our morning mutant states. Breakfast in bed or the smell of freshly brewed coffee will usually do the trick. However, in the absence of such bounty, perhaps there are a few things we can try as a substitute.
What if we turned the alarm clock into a massive multiplayer online game? My reckoning is that at any given moment there are at least a few million people on this earth waking up to an alarm clock. The habit –usually the hardest part when building a product– is already there, it’s just waiting...